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So you’re looking at the top keyword that you want to rank for, and going in Google Search Console or checking tools like Keyword Explorer to see what other pages on your site rank for that keyword, and then adding links to the new content to those pages. I find when I do this, time and time again, it lowers the bounce rate. So you’re not only updating your old page with fresh content and fresh links and adding relevance. You’re adding links to your new content. So make sure, when you publish new content, you’re updating your old content with those new links.
You need answers to all of these questions before you’re ready to ship out any merchandise. As you can see, starting an ecommerce website is quite an involved and detailed process. Following this checklist will ensure you take the proper steps to get your website launched in a timely manner while being proactive with your SEO and marketing.
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